
Company: Transporting Ideas GmbH
Product Name: mFLAX
Category: Communicative Product
Mirror, mirror…
The company Transporting Ideas is doing justice to its name: The latest invention of the creative heads is the innovative mFLAX, which enables the wing mirrors of vehicles of all kind to be transformed into attention-grabbing promotional products with a broad reach.
This totally new concept of using the side mirror as an advertising surface is made possible through the elastic polyester/spandex blend of the mFLAX fabric, which means it can be adapted to suit the shape of any mirror without creases and which can be imprinted with any type of national flag, logo or advertising message. Equipped with an elastic cord and plastic hook they can be pulled over the wing mirror as simple as pie, fastened tight and removed just as easily. Of course the inside of the mirror is left free so that the view isn’t restricted in any way.
The wing mirror flag, for which a patent has been registered, was tested positively by the testing organisation DEKRA for speeds of over 235 km/h. The mFLAX also left a positive impression on the jury of the Promotional Gift Award 2010, which they rewarded with a prize in the category Communicative Products.
Transporting Ideas GmbH
www.transporting-ideas.com